Virtual Roundtable:

Balancing digital transformation with effective cyber security
Thursday 21st October 2021, 09:30 (BST)

Criminals continue to attack retailer IT systems to steal customer data and extort ransoms. But retailers need to balance the need for cyber security against the ability to use digital technology to optimizes ways of working with customers, suppliers and staff.

Digital transformation is especially important for eCommerce organisations. A good customer experience is essential in order to increase basket size, increase loyalty and reduce churn. The digital purchasing process needs to be easy, quick, seamless and fast for the consumer. But it also has to be secure. In this free virtual seminar we will explore how you can balance the two.

Retailers are threatened by cyber crime at all stages of their operations. Advertising is subject to fraud. Websites are open to attack and data exfiltration. Customer databases may become vulnerable to hacking or phishing attacks. Loyalty programmes in particular are the target for cyber crime. 

Retailers have to protect themselves – and their customers’ data – from criminals. But they also need to give their customer an excellent level of service across all their delivery channels. During the meeting we will discuss ways of maintaining security while at the same time ensuring that customers experience pain points are avoided and that customers get a great experience at all stages of their purchase, from clicking on an avert to joining a loyalty scheme.

It’s not just customers that retailers have to consider. They also need to ensure that they whole of their supply chain is as secure as possible. This is a major challenge. Any organization is only as secure as the weakest link in their supply chain. But while supply chains need to be agile and efficient, they also need to be secure

A lot of these issues can be summed up by the phrase “digital trust”. In today’s retail environment where the majority of interactions are digital how can you be sure who you are dealing with. There is a need for strong identity validation and access management to preserve security. But these things are notorious for putting obstacles in the way of end users. Join the discussion to explore how we can make security more usable.

The questions we will explore

During the meeting we will focus on questions such as:

  • How can excellence in customer experience be maintained while at the same time ensuring a high level of cyber security?
  • How should retailers defend against the most common threats such as ransomware and phishing?
  • What role does access management play in securing retail organisations and how can it be made less of an obstacle for customers?
  • How can vulnerable parts of the ecommerce value chain such as loyalty programmes be best protected?
  • How can security be taken deep into the supply chain?

Who is invited?

This breakfast meeting is designed for senior decision makers in the retail industry who wish to discuss keeping ecommerce cyber secure. Delegates will be information security decision makers, customer experience (CX) decision makers, and supply chain decision makers in large (500+ employees) companies in the retail industry.

Be one of 8 senior retail professionals around the around our virtual table. For any enquiries, please contact Mergim on 0208 349 6458 or email m.begolli@business-reporter.co.uk

The breakfast briefing is brought to you by Okta and is only for senior executives as mentioned above. Registrations of junior professionals, consultants, solution providers or other sellers to this market won’t be accepted. To be eligible you must be employed by a corporate legal entity such as a private company: if you are a sole trader or in a partnership other than a legally incorporated partnership, we will be unable to offer you a place.

When you register, we will ask you for your corporate email address which we will share only with the event sponsor(s). See our privacy policy.

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